How to Promote an E-commerce Website

Developing an e-commerce website is no easy feat. It requires a rigorous strategic planning process, content organization, and design mapping. Many moving parts must work together seamlessly for your site to function fully. In this economy, consumers expect a site to be fast, easy to navigate, and probably most importantly, Read more…

Importance of Customer-Focused Culture

The bottom line is a customer-focused culture will actively improve customer retention, which is essential for building residual revenue and achieving measurable success. It’s also been proven to be more cost-effective when compared to an acquisition, as it’s six to seven times more costly to attract new customers than to Read more…

What Does a Portrait Symbolize?

In today’s world, a portrait is often thought of as a professional headshot. The professional commissions a professional photographer to take their portrait, and then they use the portrait images for marketing, social media, or public relations purposes. In the past, portraits symbolized many things. A portrait might be a Read more…

Is Print Marketing Still Relevant?

In a world where technology seems to advance faster than the speed of light, we might wonder if print marketing is still relevant in this tech-savvy environment. We’re here to tell you…print marketing is alive and well. In fact, print advertisements significantly impact converting prospects to customers. Nearly 80% of Read more…

How Are Forests Being Conserved?

If you are concerned about conservation and sustainability, know that you have the power to encourage your city and state to protect forests, establish parks, fight destructive suburban sprawl, and oppose other development. If you have forested property, volunteer for a local land trust or park system, or acquire a Read more…