Articles of Interest

Truth 2: Learn to do the Google dance

By Bejarana on November 10, 2009

Until just a few years ago, Google changed its rankings algorithm every month or so.  The ranking algorithm is what many SEOs live and die by–it’s the complex, top-secret formula that determines how high (or low) a site or web page ranks in organic search results.  Is yours the top result on the first page [...]

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Posted in Search Engine Optimization | Tagged | Leave a response

Internet Marketing

By Bejarana on February 21, 2009

The content under this section pertains to improving your companies market awareness.  Different marketing approaches require content based adaptation.  We focus on mediums and methods for disseminating your message.
For home-based and small business, the Internet is quite possibly your most cost effective marketing tool.  as with any marketing tool, it requires times and patience.  There [...]

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Posted in Business Blogging Comments Off

Building Your Small Business Internet Marketing Plan Part 2

By Bejarana on January 16, 2009

The crux of Personality Based Marketing is writing about you and your life. People surfing the net for entertainment will stumble across your posting, read it, and want to learn more about what you do. The transition from your blog site to your web site (where the features and benefits presentation takes over) is the art behind blogging.

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Posted in Business Blogging, Internet Marketing, Social Marketing | Tagged , | 1 Response

Categories vs. Tags

By Bejarana on November 28, 2009

Once upon a time, WordPress.com used to only allow categories to be used.
These allowed for a broad grouping of post topics, but when you wanted to describe a post in more specific terms, more categories were required. That lead to very long category lists inside the blog and very long lists in Categories Widgets. It [...]

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Posted in Categorization | Leave a response

Social Networking versus Personality Based Marketing

By Bejarana on December 8, 2008

News of recession panicked spending cuts, massive government bailouts, and job losses have our nations economy in a tail spin. Small business owners are forced to find new inexpensive ways to market their business. Marketing and business consultants at Chamber of Commerce meetings everywhere are touting “Twitter”, “Facebook”, and “Myspace” as saviors.

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Posted in Business Blogging | Leave a response

Web Development & Internet Marketing

Is Your Current Web Designer Building Your Business
or just a Pretty Picture?

Does Your Web Designer Even Know How Your Business Makes Money?

“I believe in giving small business people full service access to professional trade show displays and marketing consulting at affordable prices.”

We know your website is a revenue generating tool not a fancy art studio.  If your web site is not performing up to current standards, then you are losing money!  If your web site is not earning first page listings for your profit centered keywords, then:

I want to give you 2 FREE hours of web site support to prove we can do a better job.

As an example of our commitment to you and your business success, this web site exists to provide you FREE, on-going information on current and future search engine optimization strategies.  Our publications here are focused on business blogging, search engine visibility and visitor conversions.

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