Funding for Fleet of Vehicles

For companies that heavily rely on some type of vehicle to run their day-to-day business, the task of buying a fleet of vehicles can be daunting. Not to mention the cost to purchase a whole fleet of vehicles at once may seem insurmountable for a small business just starting out. Read more…

Importance of Technical Skills in Business

Successful companies understand that having a broad understanding of technological functions that run the day-to-day operations is important for all people in the organization to have, including those from the top down and everyone in between. It is essential to keep sharp those technological abilities to help maintain business efficiency Read more…

How to Promote an E-commerce Website

Developing an e-commerce website is no easy feat. It requires a rigorous strategic planning process, content organization, and design mapping. Many moving parts must work together seamlessly for your site to function fully. In this economy, consumers expect a site to be fast, easy to navigate, and probably most importantly, Read more…

Importance of Customer-Focused Culture

The bottom line is a customer-focused culture will actively improve customer retention, which is essential for building residual revenue and achieving measurable success. It’s also been proven to be more cost-effective when compared to an acquisition, as it’s six to seven times more costly to attract new customers than to Read more…

History of Moving Companies

When you think about modern moving companies, what comes to your mind? Most likely, it’s the image of big trucks and tractor-trailers. But, did you know that the moving industry started from very humble beginnings? What were these first moving companies like? And, how did they become the huge businesses Read more…

What is a User Journey?

As a writer in the marketing world, I get to sit with some really cool, highly intelligent, forward-thinking IT people. In the beginning, we “creatives” had to learn a whole new language as technology began to drive the marketing world forward in new directions. Complicated terms, acronyms, .com’s, SEO, PPC, Read more…